Tasman Bay
Little Blue Penguins/kororā

Image credit: Craig Martin

Little Penguins/kororā are found all around New Zealand’s coastline. Once abundant in number, their official conservation status is now “at risk/declining”.

Let’s love and protect our local little blues/kororā by ensuring they have a safe habitat to thrive in.

Support Our Little Blues

Penguin soft toy with jersey
NZ$50.00

Adopt a Little Penguin Friend and Help Protect Real Kororā

Meet your very own Kororā Conservation Penguin, a lovable soft toy inspired by New Zealand's treasured little penguin, the kororā. Standing approximately 19 cm tall, this adorable plush penguin is ready for cuddles, adventures and conservation action.

Press its tummy and hear a delightful penguin call, bringing a touch of the wild into your home.

What makes each penguin especially charming is its unique, hand-knitted jersey. No two are exactly alike. Some wear beautiful plain colours, while others sport cheerful multicoloured stripes, making every penguin a one-of-a-kind companion.

Made with 100% recycled fibre fill, this environmentally conscious penguin is as kind to the planet as it is cuddly.

Penguin mug
NZ$30.00

Love Our Little Blues Reusable Coffee Cup | 12oz

Enjoy your coffee while supporting New Zealand's little blue penguins. This 12oz reusable cup is designed and made in New Zealand, BPA-free, and 100% recyclable. Durable, lightweight, and environmentally friendly, it's a practical way to reduce waste and support the conservation work of Love Our Little Blues (Tasman Bay Blue Penguin Trust). Every purchase helps fund efforts to protect our “at risk – declining” kororā through habitat restoration, predator control, monitoring, education, and rescue programmes.

☕ Reusable • ♻️ Recyclable • 🇳🇿 Made in NZ • 🐧 Supporting Kororā Conservation

 

Shop our Products!

Bundle penguin toy and mug
NZ$70.00

Two gifts. One great cause.

Bring a little kororā magic home with this special conservation bundle, featuring our Kororā Conservation Penguin Plush and Love Our Little Blues Reusable Coffee Cup. Every purchase helps support the work of Love Our Little Blues (Tasman Bay Blue Penguin Trust), protecting New Zealand’s at-risk little penguins.

Kororā Conservation Penguin Plush | 19cm
A cuddly 19cm penguin wearing its own unique hand-knitted jersey. Press its tummy to hear a penguin call. Filled with 100% recycled fibre fill, each penguin is one of a kind.

Love Our Little Blues Reusable Coffee Cup | 12oz
Designed and made in New Zealand, this durable 12oz reusable cup is BPA-free and 100% recyclable. Lightweight and practical, it’s a great everyday alternative to single-use cups.

Funds raised help support nest box building, predator control, habitat restoration, monitoring, education and rescue efforts for our precious kororā.

A feel-good gift for penguin lovers, coffee lovers and anyone who wants to help protect our little blues.

Love Our Little Blues - What We Do:

The goals of Tasman Bay Blue Penguin Trust (Love Our Little Blues) include these key objectives and conservation projects:

  • to preserve, protect and enhance our local population of Little Blue Penguins/kororā and their habitat

  • penguin advocacy with local and central government for improved wildlife legislation and planning strategies

  • provisioning nest boxes to keep them safer from predators

  • predator control and trapping, especially for stoats

  • raising community awareness through media articles, signage, website, social media etc

  • Identifying and delivering educational opportunities

  • collaboration with the scientific community to help improve the overall knowledge base of little blues and the eco system they live in

  • regular beach clean ups to make the penguin habitat safer

  • commissioning penguin monitoring, surveys and data collection

  • providing emergency response to injured or sick penguins in collaboration with experienced & DOC-permitted rehabilitation services

Love Our Little Blues - What You Can Do

  • Volunteer to join a trapping roster and clear predator traps

  • If you are a dog owner, take responsibility and keep your dog under 100% effective control when in wildlife habitat areas by keeping it on a leash

  • Know where and when you are allowed to take your dog

  • Dog owners should be extra careful around dawn and dusk when vulnerable penguins are going out to sea or returning to the nest

  • It is a legal requirement for dog owners to carry a lead in public, even in off-lead areas

  • If you have a cat living with you, ensure it is locked in at night so it doesn’t disturb nesting penguins & chicks and other birdlife

  • If you are a beach walker, keep to wet sand to avoid disrupting beach-nesting birds

  • Volunteer to help with beach clean ups

  • Call DOC Hotline: 0800 362 468 if you find an injured or dead penguin (put it in your phone contacts now!), take photos, be able to describe your exact location and incident you are seeing. Stay with the penguin until help arrives. If there is a dog in the vicinity make sure it is on a leash and led away from the penguin

  • If little blues/korora are around or under your house ensure you don’t inadvertently block them in - or out

  • Look out for informational signage advising there are penguins in the vicinity

  • Take care when walking in sand dune areas so you don’t inadvertently cave in a burrow

Fast Facts

Official name: Little Penguin / kororā - Eudyptula minor (good little diver)

NZ status: protected native species

DOC conservation status: at risk, declining

Famous: world’s smallest penguin

Dimensions: 35-43cm tall (about the size of a rugby ball), weight 1-1.3kg

Protected by the Wildlife Act, administered by Department of Conservation (DOC)

Swim up to 50km/day to feed chicks during the breeding season

Communicate via a range of calls to identify each other and claim/defend territory

Swim speed: up to 6km/hour

Dive to depths between 5-10 metres, maximum 60 metres

Love to eat small herring-sized fish, squid and krill

Nest close to the sea in caves, rock crevices, under vegetation or tree roots, as well as man-made nest boxes, under houses or wood piles

Sleep for only about 4 minutes at a time

Life Cycle of Little Blues

Breeding season: July to Oct/Nov, sometimes longer

Typically lay 1-2 eggs, incubated in 36 days

Typically raise 1 clutch of 1-2 eggs per season

Both adults take responsibility for raising chicks

Chicks are fully grown at 8 weeks when they fledge (leave the nest)

Moulting season: Nov to Feb/Mar when they come ashore for 2 weeks. During this time they don’t feed and are particularly vulnerable to predation

Average life span 8-10 years, but can be up to 20 years

Foraging period Mar to July at sea in preparation for next breeding season

Counting Little Blues

Establishing baseline data of the local little blue population & distribution is vital to ensure that resources are appropriately focused.

The first survey was conducted In Oct 2020 by Alastair Judkins & his penguin detection dog, Mena. In August 2026 Jo Sim and Miro surveyed the same coastline between Tapu Bay and Split Apple.

More here: https://www.tasmanbaypenguins.org.nz/updates/penguinsurvey

Flash New Houses

Provisioning nesting boxes to help keep little blues safer from predators during the breeding and moulting seasons when they come ashore is an important component of the conservation plan. With open plan layout, neutral decor and easy indoor/outdoor flow, these wee houses are a winning design for our local little blues. And the lids make for easy monitoring of occupants.

 
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Snapping Predators

Effective predator control helps keep our local little blues safer. Traplines along local bays target rats, stoats, weasels and ferrets, all of which prey on little blue eggs and chicks. Approved DOC150 and DOC200 predator traps are used with peanut butter, dried rabbit and blood formula as lure. A trusty team of volunteers regularly check and clear the traps and record the catch. Thanks guys!

Little Blue Ambulance Service

Getting an injured or sick penguin into experienced care quickly greatly enhances its chance of survival. Once it is healthy & passes its swim test it is released back into its local environment.

If you find an injured penguin please call the DOC Hotline 0800 362 468. Take photos, be able to accurately describe your location & situation you are observing and stay with the little blue until help arrives. Thanks! 

other stuff we do

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Little Blues Live Here!

Raising awareness of our little blues and the dangers they face is integral to conservation efforts. Engaging with local community via social media, newspaper articles, presentations to interested groups & provisioning signage at relevant beaches all help to keep our little blues safer. Little penguins keep well hidden on land (for good reason!) so many people aren't aware of them.

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Penguins and Pooches

Ensuring that dog owners are aware of penguins in and around the beach, dune & headland areas is crucial to avoid disturbance. Little blues are very vulnerable while they are on land, particularly during the breeding & moulting seasons (Aug-Apr). Disturbance during the breeding season can cause the adult penguins to abandon their chicks to starvation. Ensuring that dogs are under effective control, preferably on a lead, is crucial.

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Beach Clean Ups & Litter Monitoring

Community beach clean ups keep local beaches free from litter which can harm little blues and other species. It's amazing what you find! Data from regular surveys of litter is submitted to Sustainable Coastlines as part of their nationwide litter intelligence programme.